The most successful marketing campaign I ever created promised to save people money. It did the opposite. Today, America's cellphone carriers are using the same marketing trick on YOU. I knew it was evil when my partner in the boutique marketing agency we ran introduced the campaign idea to our credit union client. It would … Continue reading You Are Getting Screwed
Your phone is a tool you're using, or a tool that's using you... I’m watching The Politician on Netflix while working out. The scene is on a teen and mom in their kitchen, arguing about which state senator to vote for in the upcoming New York election. Teen is a first-time voter, just 18. She’s … Continue reading R.I.P. Information Hwy
“Apple is evil,” I told the man tapping his iPad to retrieve my son's information at middle school registration. His bushy eyebrows furrowed. “No they're not. They're great! They practically gave the district iPads for every grade, student, and even all the admins. And next year we'll be going digital with most textbooks,” he said enthusiastically. … Continue reading APPLE IS EVIL
https://open.spotify.com/episode/5xhZeYAutJNfWi5zt9soK6?si=4073fb0a27024069 Had a meltdown on my tween son when he asked, yet again, for an iPad at breakfast this morning. Before the iPad he wanted a laptop. He'd insisted he needed my old HP the moment I purchased my Toshiba, though he could give no reason why he had to have it, since he had a powerful … Continue reading On Being Cool
