Australia killed social media today for under 18. YEA AUZZIES!
My almost 24 yr old daughter came downstairs Saturday morning giggling with glee. She told my husband and I she was ‘so excited!’ Something ‘great’ had happened.
She was in a car accident 1.5 yrs ago that is resulting in a lawsuit, and I thought she’d talked to our lawyer and he gave us great news. Nope.
“I got an audition on The Button!” she said, pridefully. “It’s a really popular YouTube series.”
I went with her excitement. My beautiful daughter got an acting audition, or for her melodic singing. Or a baking show for her excellent macaron cookies!
“How many subscribers?” I asked.
“Millions! It’s a reality dating show.”
As her words registered in my head, so did dread.
“You sit at a table across from each other with a large red button between you,” she explained enthusiastically. “The show’s producers ask personal, intimate questions to push conversation.”
I bet they do. Build tension. Push the show’s platform of ‘Shaming Spectacle.’ Corrosive dread was quickly turning into explosive rage.
“If one presses the button before the other, that person is out of the game.”
“You mean rejected?” At this point, my rage was boiling over. My daughter was seemingly so addicted to her phone and social media she could not see the ugly, sick fuck piece of trash YouTube show she’d signed on for.
“Yeah. But if neither press the button, then you win a date,” she said, more cautiously seeing my expression.
My tolerance dam broke right then. “Are you stupid!? Why would you sign up for a show designed to SHAME YOU? Are people allowed to leave comments?”
“Yes, Mother, but it’s not like that.”
“What’s it like, then?” my husband asked. “How can this possibly serve you going on this show?”
“It’s not about that. It’ll be fun to be on a show I watch.”
She watches this crap!? But I didn’t voice it. “You’re supposed to be studying for your MCATs. Why do you want to go on this show that’s designed to make you feel shitty about yourself?”
“It’s just for fun,” she defended. “I probably won’t even get on.”
“And if you do, how are you going to feel with being rejected in front of millions? Or rejecting someone else?”
“Maybe I won’t be rejected.”
“And what? You’ll find Mr. Right on this bullshit show? You have MCATs in 8 wks, honey. What are you doing!?”
“I thought it would be fun to be seen by that many people,” she said flatly.
“But you won’t be seen,” my husband chimed in. “You judge everyone on the show when you’re watching. And millions will be doing the same to you.”
“Are you ready for negative comments about your looks, or things you expose when the asshole producers trigger you in front of millions?”
“I won’t read the comments.”
“Are you talking about the Red Button show?” our son comes in the kitchen.
“Yeah,” she said to her older brother. “Have you seen it?”
“Yeah. Couple times. It’s really brutal. A race to the bottom — who can push the button first. No one wants to be the one rejected. You like it?”
“Yeah. I think it’s funny.”
“She got an audition to do the show,” I filled him in.
“Your mom and I don’t think it’s a great idea.”
“Even to audition,” I said. “Won’t help your self image any if you get rejected for the show.”
“So, you don’t think I’m pretty enough to be on the show?” she asked, practically glaring at me. “You think I’m not good looking enough to get picked.”
“I see my beautiful daughter. But this isn’t about what I think. You’ve cried to me time and again you’re not pretty enough,” I manage more softly. “You’ve admitted you compare yourself with influencers, and how you feel ugly by social standards. You’ve told me you hate your nose. Don’t like your body shape. Breast size. Your face. How is this going to be ‘fun’ if you’re rejected, get bad comments, or even get a second date? At best, this show’s a distraction from your goal to get into med school. At worse, and more likely, it’ll make you feel even worse about yourself.”
“Not fun,” her brother added. “I wouldn’t do it J. Not smart,” he said as he left.
“I’m doing the audition anyway,” our daughter said, and followed him out of the kitchen.
—
Ever written a blog, personal essay, or even an email, and as you write it you realize something is fucked up with your reasoning — the point you set out to make?
I realized I may have shamed our daughter, just as the The Button is designed to shame its participants.
I wrote her an email this morning apologizing if she felt I did when I lost it after she told me she was auditioning for the game. I explained my intention was to protect her, educate her from the dangers of predatory online content. She clearly failed to understand the broader consequences of signing up for, or even frequently watching the exploitative game show.
‘Game show’ my ass. Nothing playful about The Button. I wanted to protect my beautiful baby from being publicly shamed.
Some raw facts (I didn’t iterate to our daughter, but likely should):
- Social media addiction amplifies low self-esteem leading to higher rates of depression and suicide, especially in her age group.
- Watching and engaging with shaming, bullying, predatory, and exploitative content increases low self-esteem, depression and suicide rates.
- The development team of ignorant, arrogant, short-sighted, self-serving slime, AKA, the Cut: David Alvarez, Blaine Ludy, Marina Taylor (former), and Desmond Vieg, are making bank on what they call “a social experiment.”
‘Experiment?’ Get real! No science. No controls. These parasites are profiting from exploiting shame and destroying self-esteem of young people establishing their self-images. How ugly is that!
Regardless of my faulty approach of admonishing our daughter for signing up for The Button, my heart was in the right place. The Cut developers are clearly heartless. Would they entice their own kids into some twisted social ‘experiment’ for their profit? I pray they never have children. Narcissists generally make suck parents.
I’m ashamed, feel I failed as a mom that my daughter signed up to be on The Button, or even chooses to spend one minute of her life’s time watching it, essentially promoting it with her views. I thought I taught our kids to be aware of the consequences of their actions. Parenting the perils of the internet seems a constant work-in-progress now, coming up against social platforms luring kids in like the Pied Piper, and addicting them like Purdue Pharma with OxyContin.
The Cut founders are young, naive, arrogant, and ignorant in the extreme. (So is most social media, from Insta to Snap that blows away your life’s time). Ugly games like The Button teaches watchers and participants it’s OK to torment, mock, insult, shame people, for profit.
The Button creators get richer with every hit to their “mean‑spirited,” “cruel,” “superficial,” “shallow,” YouTube channel. And ‘Seen by millions’ if you join their cast of fools won’t make you rich like they’re becoming on you.
Modeling cruelty spreads it. When you View or Engage with The Button, or any online game, platform, or app that makes it acceptable, (profitable, and therefore admirable) to be cruel, you are participating in becoming so.
jcafesin.com 