Tag: sales

• The Psychology of Marketing

  

  I teach my students at Berkeley and Stanford that the foundation of marketing is psychology. Marketing is manipulating people to do what we want, so to get people to do what we want, we have to understand how they think, what they feel, and why. I also teach that the foundation of psychology, what motivates…

  jcafesin

  May 10, 2022

  Uncategorized

  altruism, digital marketing, Entrepreneurs, harvard, lean startup marketing, marketing, networking, print marketing, psychology, sales, social media marketing, sociology, stanford, startup marketing, viral marketing