Tag: startup marketing

• The Psychology of Marketing

  

  I teach my students at Berkeley and Stanford that the foundation of marketing is psychology. Marketing is manipulating people to do what we want, so to get people to do what we want, we have to understand how they think, what they feel, and why. I also teach that the foundation of psychology, what motivates […]

  jcafesin

  May 10, 2022

  Uncategorized

  altruism, digital marketing, Entrepreneurs, harvard, lean startup marketing, marketing, networking, print marketing, psychology, sales, social media marketing, sociology, stanford, startup marketing, viral marketing

• The Virus Killing Startups in Silicon Valley

  

  There is a pandemic in Silicon Valley. It is making startups sick, and 90+% of all small businesses fail. This virus didn’t start in China, or any country. It didn’t begin in crowded, filthy wet markets from different animals swapping genes. It began with Google and Facebook, and their unrelenting greed for profits. I am […]

  jcafesin

  February 24, 2022

  Uncategorized

  #socialmediamarketing, cpc, digital ads, digital advertising, digital marketing, Entrepreneurs, facebook ads, google ads, marketing, marketing digital, paid search, ppc, search engine optimization, sem, seo, social media, startup marketing, startups

• Copywriting “Test”

  

  Had an interview for a Copywriting contract that required a ‘test.’ Here’s the ‘test:’ Create five (5) YouTube Channels that can “go viral,” which, according to this ‘digital marketing agency’ was “20 million views in one week,” with these prompts: Create a “Seek and Find” YouTube channel. Create a “Mouse Maze” YouTube channel. Create a […]

  jcafesin

  December 28, 2020

  Uncategorized

  business growth, business marketing, career, content, content marketing, copywriting, digital marketing, discord, employment, gamergirl, gamers, jobs, marketing, startup marketing, startups, ucla, ucsc, youtube, youtube channel, youtubers

• Job Suck? Make Your Own!

  

  JOB SUCK? Your BOSS an ass? Become your own CEO. Startup in 2021. BEGIN with Marketing: http://ippglobal.org  #sharktank #defstar5 #mpgvip #SMM #DeepLearning #workfromhome #gamedev #datascientist #linux #entrepreneurs #webdev #MVP #growthhacking #DIY #socialmediamarketing #SEO

  jcafesin

  December 14, 2020

  Uncategorized

  #socialmediamarketing, advertising, digital marketing, Entrepreneurs, Entrepreneurship, linux, marketing, online marketing, ppc, social media, stanford, startup, startup marketing, startups

• No Job? Make One! Here’s how, step-by-step!

  Entrepreneurs everywhere, Webinar step 1 of 3 to a SUSTAINABLE Startup: https://www.eventbrite.com/e/lean-business-marketing-actualizing-products-for-profit-registration-120247522577 #GirlsWhoCode #entrepreneurs #WomenOfCourage #webdev #bizdev #ReactJS #javascript #DataScientists #Linux #MVP #100DaysOfCode #python #HTML5 #fintech #mpgvip #defstar5 #Sharktank

  jcafesin

  October 5, 2020

  Uncategorized

  #entrepreneurship, b2b, b2c, Entrepreneurs, startup marketing, startups

• Marketing PRACTICE from Home with Digital Learning

  Got an IDEA, or offering you’ve already developed, that you’d like to market and sell? Learn to VALIDATE—PROVE your offeing will SELL—and WHO will likely find value in the features your offering provides. Join us, Tues., April 21, 2020 @10:00 a.m. (pst) on Zoom, for this Global Marketing PRACTICE Webinar:https://lnkd.in/g9YW8m2 100 attendees is a strick […]

  jcafesin

  March 12, 2020

  business, Developers, education, educators, email, Engineers, Entrepreneurs, Entrepreneurship, growth hacking, Intellectual Property, lean startup, Marketing, marketing, money, scientists, Silicon Valley, stanford, startup, startups, STEM, technology, UC Berkeley, Uncategorized

  competitive analysis, elevator pitch, launching, linux, product development, reactjs, sem, seo, serverless, smm, social media, startup marketing, VC, zoom

• Make This Wednesday a Working Lunch…

  

  Step-by-step Business Marketing PROCESS, a practical marketing method to build and grow your business to sustainablity.

  jcafesin

  July 15, 2019

  Uncategorized

  content marketing, corporate education, corporate training, developers, education, engineers, Entrepreneurs, Entrepreneurship, new business, new company, online marketing, programmers, shark tank, stanford, startup marketing, startups, webinar

• A True Email Tale

  This morning I came into my office and there was an email from my husband. It was title, “The terminator is coming…” No joke. That was the exact SUBJECT LINE of his email. I don’t care that another Terminator movie is coming out. I liked only the first and second Terminator movies, and thought the rest […]

  jcafesin

  March 19, 2018

  copywriter, copywriting, email, lean startup, Marketing

  Entrepreneurs, Entrepreneurship, growthhacking, lean startup, marketing, startup, startup marketing